Plagiarism hits my blog…again!
Many thanks to Mark Manning for tweeting me this info about plagiarism of food blogs. It seems that this problem is pretty widespread, but especially among food and wine blogs since their content...
View ArticleTwitter Follow Flow – To Follow or not to Follow?
To follow or not to follow? It’s is a question I answer every time I check and see who is following me. I get a few new followers each day and I have to decide fairly quickly whether I want to follow...
View ArticleMeasuring Success – Really Goode Campaign KPI
This will probably be one of the last posts I write pertaining to Murphy-Goode. They are getting plenty of publicity now from mainstream media and I think that my family, friends and readers have heard...
View ArticleGetting on board the social media train
Earlier, I wrote about why wineries should use social media. Now I want to discuss how you get started. If you aren’t already onboard the social media train, well, you better climb on and find a seat,...
View Article10 Ways to welcome bloggers to your wine event or…
Why should I write about your event? A recent article in Wine Business.com asked the question, do wine bloggers impact your brand? They discovered that they do, but especially if the brand is not...
View ArticleComing Up for Air
Looking back at my last post, it has now been exactly one month since I wrote anything on my blog. Yeah, I can just hear you saying, “Eric, you’re such a slacker.” While there’s really no excuse for...
View Article5 Things That Helped Me Land My Job
Changing careers can be a challenge. For me, it’s been quite a change with the biggest adjustment being the shift from thinking of technical solutions to user interface issues, to thinking of creative...
View ArticleGary Vanerychuk coming to a city near you.
Gary Vanerychuk, the star of Wine Library TV, is on tour promoting his new book, Crush It! Why Now is the Time to Cash In on Your Passion. If you don’t know who Gary is, then you should visit his book...
View ArticleRidge Lytton Springs TTL
This evening, Ridge Lytton Springs hosted a Twitter Taste Live event at their tasting room in Geyserville, CA. There was a great turn-out with lots of remote participation. Here’s a little video of the...
View ArticleDeveloping Your Winery’s Social Media Strategy: Communities
Part 3 This is the third in a series of six articles on questions you should ask when developing a social media strategy for your winery. This article is about which tools to use. You may want to start...
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